Free* to be stupid

It must be nice when you can be the chief marketing officer of a company that spends tens of millions of dollars promoting a web site called freecreditreport.com (note the first four letters, F-R-E-E), make it look like your service is free while you charge unsuspecting customers money to access some jive-ass credit monitoring nonsense, and then profess that none of that seems misleading. Bet he believes it, too.

Marketing is fun.

(* Not actually free.)