March 1, 2010

Not so fast

Yesterday, driving through the mind-numbing Los Angeles traffic on the 10 (or the 110 or 101 - Angelenos are nothing if not creative with the numbering of freeways), I spotted a billboard that looked something like this:

Except a lot bigger. And without the drop shadow.

Point is - and I should have thought of this about five months ago - amid all of its, um, "unplanned acceleration" issues lately, wouldn't you think that the geniuses at Toyota would have come up with a slightly less dangerous-sounding tagline by now?

Like, maybe, braking appropriately?

This post written by an increasingly nervous Prius driver.

7 comments:

bugs said...

it's tagline isn't: going forward at a dangerous pace. unable to stop. out of control. scary.
just simply: moving forward.
but point taken.

Your escalator operator said...

I just think they need to be very specific at this point. People are acutely aware that the cars move forward - they need to be reassured about other aspects of the vehicles' operation.

Nikki said...
This comment has been removed by the author.
Nikki said...

perhaps the part that should have been implied after the phrase was: "beyond this disastrous mechanical FUBAR."

Daddy Geek Boy said...

Despite Toyota being an import, I still blame Detroit.

bugs said...

lol, DGB.
(not nice, but funny none-the-less)

Your escalator operator said...

N - Cool! Thanks for visiting. Pretty sure this is first use of FUBAR on my blog, and I think it's about time!

DGB - Makes sense. It feels like piling on, but I might have to agree.

B - I like how you're spreading the love.